Real Photo Postcards

Real photo postcards are a thing on account of the Kodak Folding
Pocket Camera No. 3A introduced in 1903. The stage was set for
both professional and amateur production of black & white photo
postcards, which were early on referred to as: real photo post
cards (RPPCs). Variants of the No. 3A were manufactured until
1943. Kodak #122 film was discontinued in 1971.

When folded, the No. 3A camera could easily fit a jacket pocket or purse.
More importantly, from an archival perspective, the large Kodak #122 roll
film negative was the same size as the print, approximately 5 1/2" x 3 1/4".
In the early days of photography, enlargers were bulky and expensive, hence
they were rarely used for casual photography. The result is that real photo
postcards are highly detailed if properly taken and preserved.



Post cards that were actual photographs were almost always distinguished
as such by information imprinted by Kodak ( and other manufacturers of
post card photo paper) on the back of the card. Creators and sellers of
post cards wanted there to be no confusing a real photograph with an
image printed on a printing press.

The continuous tone print of a photograph produces a much more
detailed visual record. The following three post cards exemplify
the way this message was conveyed to the public.



The message used to divide the back of this Post Card of Chicago in the 1940s reads:


"THIS IS A GENUINE PHOTOGRAPH"

The message used to divide the back of this postcard of Market Place in Otley in the UK in the 1920s reads:


"THIS IS A REAL PHOTOGRAPH"

The message written beneath the words Post Card on the back of this postcard of Times Square in New York in the 1920s reads:


"ACTUAL PHOTOGRAPH"

 

 

 

 

 

 

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